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Blonde Life Cycle
PRO GUIDE: CREATING THE PERFECT BLONDE
Introducing Blonde Life Cycle, designed to help you and your clients create the perfect blonde.
Going blonde can be a transformative, confidence-boosting experience, however clients can be worried it’s too high maintenance.
This guide helps make lightening services bitesized and easy-to-understand for clients. Meaning you can create bright, healthy-looking hair and increase your salon visits.
The perfect blonde starts with the perfect consultation.
Step 1: Client's IDENTITY? Discover what their hair and personal style are like. How much time they have for maintenance? Do they have a budget?
Step 2: Client's DESTINATION? What kind of results do they want?
Step 3: Chosen SERVICE? Decide your chosen services, techniques and formulas.
Wella's signature services to upgrade your clients blonde
Full head blonde
Illuminage
Blondor Lights
Bronze Blonde
4-6 Months Cycle
Appointment 1 - Blonde transformation
Transform your client's hair with a personalized combination of lightening, coloring and toning
1. Lighten with Blondor
Wella's award winning range to help create the perfect colour solution for all blondes. Transform their look using balayage, highlights, partial foil lights and more.
2. Color with Koleston Perfect or Illumina Color
Compliment the lift with high/lowlights or grey coverage.
3. Tone with Color Touch or Shinefinity
Create the perfect finish with Wella's demi portfolio.
Appointment 2 - Toner top-up & treatment
6 weeks after your client's transformation, it’s time for a top up! We recommend Color Touch & Shinefinity for quickly refreshing tones and hues in their hair. You can either:
1. Refresh their color with their favorite toner.
OR
2. Get playful and gloss with a trending shade palette.
And don’t forget to revive the condition of their hair with a personalized treatment.
Appointment 3 - Express lightening
A fast and cost effective way to blend away any regrowth is to use face-frames and t-sections. These client and hairdresser favorites offer a solution without a lengthy appointment time.
This appointment is about bringing more blonde towards the roots, and boosting their hair with a toner or gloss to refresh the lengths and ends.
Appointment 4 - The refresh
6 weeks later... it's time for a refresh. Color Touch & Shinefinity are designed to quickly revitalize tones and color. You can either:
1. Refresh their color with their favorite toner.
OR
2. Get playful and gloss with a trending shade.
And don’t forget to revive the condition of their hair with a personalized treatment.
YOUR BLONDE GUIDE CHEAT SHEETS
To make your life easy, we’ve created downloadable guides, containing all this info ready for your next client.
For Wellastore registered customers only!
